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This article reviews how to create and manage translatable content from the new Studio. In contrast, the translation of navigational elements in the user experience is called localization. (For a list of languages available for localization of navigational elements, please refer to this Localization article.)
Turning Translatable ON
Any user with access to the Deliver page in Studio can allow translation for a campaign. The Translatable setting is available for users in the web, mobile and microapp experiences. Email translation is not yet available.
By default, translation is enabled for campaigns. When enabled, the translate option will appear on the campaign for some users (see What Members See). The translate button will allow users to translate the Title and Description fields of all content, hyperlinked text, as well as the content included in all content blocks. The translate button does not translate any comments on campaigns. If the translation setting is enabled after a campaign has been published, the translate button will appear on the content card, as well as in the full campaign view in the member experience.
If translation is disabled at any time, users are no longer able to use the translate button to translate the campaign and the campaign will be displayed as published. This may be desired if your campaign contains language that is hard to automatically translate, such as a large amount of industry-specific vocabulary.
While editing a campaign in Studio, in Deliver, navigate to Content Settings. Uncheck the checkbox next to Allow translation and publish the campaign.
What Members See
If a campaign has translation allowed and the campaign’s language (automatically detected) does not match the user's device language, the 'See translation' option will be displayed.
Members can then interact using the translate button on the content card on mobile or web. When 'See translation' is clicked, the campaign is translated into the language of the user’s device. Content translations are done through Amazon Translate.
Users can return the campaign to its original language by selecting 'See original'.
Translation in Web Experience
Translation in Mobile App
Supported Languages for Translations
Version & Platform Note: Translatable content is available on both the web experience and mobile app version 3.7+. Newly supported languages do not require a mobile app upgrade and will instantly be compatible with all mobile apps versions 3.7 and above. Translatable content is not supported on Content Amplifiers.
Our translation tool utilizes AWS Translate for these languages:
- Chinese Simplified
- Chinese Traditional
- Farsi (Persian)
- Filipino, Tagalog
- French (Canada)
- Haitian Creole
- Norwegian (Bokmål)
- Portuguese (Brazil)
- Portuguese (Portugal)
- Spanish (Mexico)
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