If you are familiar with our Classic Studio product at studio.socialchorus.com, then you may be very familiar with creating email campaigns through Connect, a completely separate workflow from creating posts through Planner. In fact, you may have found yourself creating posts first in Planner, then switching to Connect to create an email to promote that post.
Post in Planner vs Email in Connect
With the redesigned Studio at studio.onfirstup.com, you can create a campaign and publish it to many places - email, feeds, microapps, etc. There is no distinction of post vs. email vs. push, you just create the campaign and reach your users where they are.
When you create a new campaign in Studio, you can craft content that looks and feels like a newsletter or other traditional email. The content you craft on the Compose page will be how it appears across channels such as email and the member experience.