Release Focus

Our October release enhances how organizations discover, analyze, and act on information across Firstup, with smarter AI-powered search, expanded reporting insights, and more efficient audience management. Enhancements are subject to change before release.

New Enhancements

Firstup AI Search Image Understanding

Makes image-based content more discoverable by recognizing text within published images and using image metadata to inform search results.

• Text Recognition: Reads text printed on images, such as event dates and addresses on a flyer.
• Metadata Context: Uses existing image metadata to better understand what an image shows.
• Date-Aware Results: Recognizes future dates in images to accurately identify upcoming events.
• Location-Relevant Search: Combines image content with a user’s profile or current location to surface more relevant local results.

Learn more about Firstup AI Search here!

AI Credit Usage and History

Provides administrators with transparent, contract-aligned insight into AI credit allocations, consumption, and renewal timing to support budgeting and planning.

• Active Contract Overview: View contract term dates, total included and renewable credits, consumption, remaining credits, and utilization.
• Contract History: Review prior contract terms, including allocations, consumption, and final utilization, without leaving the active contract view.
• Automatic Renewal Updates: The dashboard automatically updates to the successor contract and resets displayed consumption when a contract renews.
• Clear Usage States: Easily distinguish overage usage, unavailable contract data, and a confirmed zero balance.

Learn more about the AI Usage Dashboard here!

Metrics Ingestion API

Enables customers to send engagement metrics from their own digital experiences to Firstup, creating a more complete view of communication performance in Insights.

• Single Submission Endpoint: Submit engagement metrics to Firstup through one API endpoint.
• Core Metric Support: Capture opens, clicks, and impressions, with support for additional metrics planned over time.
• Custom Experience Tracking: Report engagement from customer-built web, mobile, and other digital experiences.
• Insights Integration: Include submitted metrics in Firstup’s reporting ecosystem for visibility in Insights.

Learn more about our developer APIs here!

Audience Builder: Select All Option

Helps administrators create broad audiences from large or inconsistent attribute lists without selecting each matching value individually.

• Search-Based Selection: Search for attribute values to narrow the available results.
• Select All Results: Select every attribute value returned by the current search.
• Review Before Saving: Review selected values before creating or updating the audience.
• Flexible Future Matching: Choose fixed-list or dynamic behavior for values that match the search in the future.

Learn more about creating audiences here!

QR Code Metrics

Shows how many users first reach a campaign by scanning the QR code included in its PDF export, connecting printed distribution to digital engagement.

• First-Touchpoint Attribution: View the percentage of QR Code scans in the Campaign Results page’s How were Users first brought to your content? chart.
• PDF-to-Mobile Access: Campaign PDF QR codes open the campaign in the mobile app.
• Insights Visibility: This Insights metric is only for campaigns with PDF Export enabled; no configuration is required.

Learn more about this metric here and here!

Improvements

• Scheduled Campaign Review Options: Scheduled campaigns are protected from conflicting edits made in outdated editor sessions, preventing outdated edits from accidentally changing or immediately publishing a scheduled campaign.
• Dark Mode Campaign Preview: Use the dark mode preview option to preview how campaigns may appear in dark mode in recipients' emails.

Bug Fixes

• Fixed an issue where changes to multiple campaign fields did not sync between tabs.
• Fixed an issue where synced campaign content could be overwritten by outdated autosaved campaign content.