Note: This is a premium feature or service. This article only applies to your community if your Firstup contract includes this premium functionality. Please contact your Customer Success Manager with any questions about feature availability for your community.

This article reviews how to create and manage translatable content from the new Studio. In contrast, the translation of navigational elements in the user experience is called localization. (For a list of languages available for localization of navigational elements, please refer to this Localization article.)

Turning Translatable ON

Any user with access to the Orchestration Engine in the Studio can set campaigns as translatable. The translatable setting is available for users in the web, mobile and Microapp experiences. Email translation is not yet available.

By default, new campaigns will have translatable set to OFF. When enabled, the translate button will appear on the campaign for some users (see What Members See). The translate button will allow users to translate the Title and Description fields of all content, hyperlinked text, as well as the content included in all content blocks. The translate button does not translate any comments on campaigns. 

Turning Translatable OFF

If translatable is switched to OFF in Orchestrate at any time, users are no longer able to use the translate button to translate the campaign and the campaign will be displayed as published. This may be desired if your campaign contains language that is hard to automatically translate, such as a large amount of industry-specific vocabulary.

While editing a campaign in the new Studio, under Orchestrate, navigate to the features tab. Switch the Translatable toggle to OFF and publish the post.

Orchestrate Features Tab

Translatable Disabled

What Members See

If a campaign is marked as translatable and the campaign’s language (automatically detected) does not match the user's device language, then the user will see the translate button.

Members can then interact using the translate button on the content card on mobile or web. When the translate button is clicked, the campaign is translated into the language of the user’s device. Content translations are done through Amazon Translate. 

Users can return the campaign to its original language by selecting the translate button again.

Translation in Mobile App Experience

Supported Languages for Translations

Version & Platform Note: Translatable content is available on both the web experience and mobile app version 3.7+. Newly supported languages do not require a mobile app upgrade and will instantly be compatible with all mobile apps versions 3.7 and above. Translatable content is not supported on Content Amplifiers.

Our translation tool utilizes AWS Translate for these languages: 

• Bengali
• Chinese Simplified
• Chinese Traditional
• Croatian
• Czech
• Danish
• Dutch
• English
• Finnish
• French
• German
• Greek
• Hebrew
• Hindi
• Hungarian
• Indonesian
• Italian
• Japanese
• Korean
• Latvian
• Lithuanian
• Malay
• Norwegian
• Persian
• Polish
• Portuguese
• Romanian
• Russian
• Serbian
• Slovak
• Spanish
• Swedish
• Thai
• Turkish
• Ukrainian
• Vietnamese