In Q1, we delivered personalized homepages and focused content targeting, letting you create tailored experiences for different employee audiences within a single platform.
Q2 continues to build on that foundation, expanding what's possible by giving employees self-service capabilities without leaving Firstup, surfacing the data leadership needs to make real decisions, and extending your reach across every corner of the organization. The result is more time focused on what matters, greater confidence that critical messages land with every employee, and clearer proof of what's actually working.
Reach Further
Multiple SSO
Every employee who can't access the platform is a message that doesn't land, an initiative that stalls, engagement that never happens. Connect up to 5 identity providers simultaneously — Microsoft Entra ID, Okta, Ping, Google Workspace, any SAML 2.0 provider — so no corner of your organization gets left out.
Note: This feature will be available to all customers with multi-factor authentication. Additional costs may apply.
Learn more about Multiple SSO here!
Mandatory Auto-Follow
When safety alerts and compliance updates go unread, people get hurt and your organization faces real risk. A new 'Mandatory' toggle locks critical subscriptions so employees can't unsubscribe from Topics and Knowledge Hubs that could save lives or keep you compliant.
Note: This feature will be available to all customers.
Learn more about Mandatory Auto-Follow for topics here and Knowledge Hubs here!
Static List Audiences
No more copying emails into spreadsheets, building complex formulas, and pasting queries into the advanced builder. Upload a CSV directly, create reusable audiences that work across programs, and cut audience build time by 95%. Sometimes HRIS data doesn't fit dynamic categories, and this makes targeting those groups simple.
Note: This feature will be available to all customers.
Learn more about Static List Audiences here!
Journey Frequency Settings
Recurring Journeys with flexible frequency options save you time while ensuring employees flow through the right journey moments at timely intervals. Set weekly, monthly, or annual triggers with no maintenance needed after setup. Automate work anniversaries, compliance training, and routine reminders so critical touchpoints never fall through the cracks.
Note: This feature will be available to all customers with Journeys.
Learn more about Journey Frequency Settings here!
Act Faster
Enhanced Productivity Integrations
When employees have to hunt through multiple apps for basic HR tasks, they disengage from the platform where your most important communications live. Now they can submit Workday time-off requests and check UKG attendance points directly in Firstup — keeping them engaged where it matters most.
Note: This feature will be available to customers with respective integrations.
Learn more about enhancements to Workday (here and here) UKG (here and here)!
Prove More
Enhanced Developer API Reporting
Leadership wants proof your communications program drives real business impact, but fragmented reporting makes that story impossible to tell. Developer API-generated engagement now appears in Campaign Results and in the Campaign Performance and Community Overview reports, plus new REST API access puts your data where your analytics team can actually use it.
Note: This feature will be available to all customers with Professional and Premier packages.
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